20 Sustainable Clothing Brands For Men Of Style
Fantastic news, men, sustainable clothing brands have arrived in the nick of time to rescue you. They are here to enhance your appeal on the outside and the inside. Their stylish duds make it easy to align your wardrobe decisions with your environmental and social values, and that is undeniably attractive.
Out of thin air (or, more precisely, out of organic cotton, wool, cashmere, recycled polyester and nylon, and other innovative sustainable fabrics), emerging and iconic brands are creating a world of enticing, eco-fashion options for men that unite sustainability and style.
The next wave of sustainable fashion is upon us, and, frankly, it’s a tsunami. As a species, humans have rapidly internalized the understanding that creating garments out of fossil fuels (that’s where polyester, nylon, acrylic, and spandex come from) is spectacularly obtuse. Dressing oneself in oil is, at last, rapidly falling out of fashion.
The luxury fashion houses and the fast-fashion mills are on board with this new sustainable landscape. Not entirely, of course, but enough to help us glimpse the future a world of fashion that operates in balance with nature.
Prada, for example, has launched two sustainable collections. In 2019, the luxury brand launched its Re-Nylon collection made from recycled ocean plastic. For Winter 2020, the fashion house has released a line of outdoor performance wear made of Extreme-Tex, a proprietary fabric that took three years to develop. It’s made from post-consumer recycled polyester and features a carbon-free waterproof coating.

Above: Clothing and Accessories from Prada’s Re-Nylon initiative.

Above: Light Extreme-Tex Hooded Puffer Jacket by Prada
While not fast-fashion in its right, COS (Collection of Style) is owned by H&M. The brand’s international presence and “big-city” appeal has everything to do with its good design philosophy that leads to the creation of collections that, while understated, are culturally relevant and timeless. All garments are made of sustainable materials.

Above: Wide Leg Jeans in 100% organic cotton by COS.
Merging style and sustainability matters because fashion is central to the human experience. While Cleopatra, the ancient Egyptian Queen, is often regarded as the original fashion icon, men too have set fashion trends since time immemorial.
After all, was it not that dashing figure General Giuseppe Garibaldi, the 19th-century unifier of Italy, whose billowing red wool tunics were so widely copied throughout Europe by men and women? Did he not inspire the invention of the blouse? Indeed he did.

Above: General Garibaldi, courtest of We The Italians
Our goal, therefore, is not to suppress our natural instinct to look our finest but to do so in a manner that causes the least harm to the environment. This is what our grand moment calls for.
The twenty clothing brands listed here are radical evolutionaries. Wear them and you will do your part to usher in a distinctly dapper and sustainable future.
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Table of Contents: Featured Brands
1. Taylor Stitch
2. Outerknown
3. Rockay
4. Marine Layer
5. Finisterre
6. Wellen
6. Wellen
7. Knowledge Cotton Apparel
8. Allbirds
9. Ecoalf
10. Organic Basics
11. Pact
12. Patagonia
13. Naadam
14. Opera Campi
15. Everlane
16. United By Blue
17. Colorful Standard
18. Norrona
19. Houdini
20. Hiut
Sustainable Clothing Brands For Men

1. taylor stitch
Shop for Taylor Stitch at:

2. outerknown
Legendary surfer Kelly Slater (pictured) is building one heck of a fair trade sustainable clothing company. Designs are inspired by the beach-loving, casual lifestyle. They’re made with a deep devotion to and respect for the planet. 90% of Outerknown’s fabrics are organic, recycled, or regenerated. It’s a darn good start.
Shop for Outerknown at:

3. rockay
Rockay has set out to become the most sustainable performance wear brand on earth. All products are made of recycled materials – including S.Cafe (from used coffee grounds) and SEAQUAL (from marine waste) without sacrificing comfort, style, function, and, of course, performance. Rockay also partners with ReSea Project to remove plastic bottles from the ocean with every purchase.
Shop for Rockay at:

4. Marine Layer
Marine Layer is big on comfort. To that end, the brand has developed over 100 custom fabrics for its wide-ranging line of casual clothing. The company works with many sustainable fabrics, including upcycled cotton, recycled plastic, tencel (made from sustainably harvested Eucalyptus trees), and Modal (made from sustainably harvested beechwood trees).
Shop for Marine Layer at:

5. finisterre
From jackets to swimwear and everything else a man could need, Finisterre works with sustainable materials to make you primed and ready for all weather conditions. Organic cotton, recycled and regenerated polyester and nylon, responsibly sourced wool, and more combine to create that effortlessly easy British style.
Shop for Finisterre at:

6. Wellen
With its laid-back beach vibe, Wellen offers well-designed, classic menswear using cutting-edge sustainable materials. You’ll find an excellent assortment for all seasons made with hemp, organic cotton, recycled fibers, and more innovative fabrics. Factories are selected for their ethical and sustainable practices.
Shop for Wellen exclusively at:

7. Knowledge Cotton Apparel
Leaning into sustainable innovation, Knowledge Cotton Apparel is determined to chart a sustainable course for the fashion industry. The brand’s technical fabrics make excellent use of organic cotton, recycled polyester, recycled nylon, linen, wool, and Tencel. The company also applies sustainable technologies to its production processes that save water and minimize the use of chemicals.
Shop for Knowledge Cotton Apparel at:

8. Allbirds
Allbirds has rapidly built a reputation for sustainable innovation informing its fantastically comfortable line of all-natural footwear. Now the brand has expanded into clothing, bringing that same commitment to sustainability, style, and comfort to the fore. This first-team, all-natural innovator makes fine-looking, performance products like its T-shirts that incorporate crab shells to eliminate odors (true).
Shop for Allbirds at:

9. ecoalf
A pioneer in sustainable fashion, Ecoalf launched in 2009 and has been on a rocket ship of growth and fanfare fueled by style and sustainability. Ecoalf’s core mission is to reduce the consumption of the world’s natural resources. To that end, the brand has developed over 200 fabrics using recycled varieties of polyester, nylon, cotton, wool, and tires (yes, tires).
Shop for Ecoalf at:

10. Organic Basics
For underwear and activewear made of sustainable materials and ethically manufactured in Europe, turn to Organic Basics. The forward-looking brand aims to move the needle across all aspects of sustainable clothing incorporating low-water waste and wind-energy production methods. Organic cotton features prominently in the brand’s expanding product line as do recycled wool, recycled cashmere, and Tencel.
Shop for Organic Basics at:

11. Pact
The ultimate organic brand, Pact offers sustainably-minded men organic cotton socks, tees, underwear, and loungewear that are comfortable and easy to make part of your life (I love the socks). All products are ethically manufactured in a Fair Trade factory. Pact aims to make organically grown clothing accessible to everyone.
Shop for Pact at:

12. Patagonia
The Godfather of environmentally friendly and responsibly made garments, Patagonia has built a worldwide fanbase for its high-performance outdoor and lifestyle clothing. Not only does the company using organic cotton, recycled fabrics, recycled wool, hemp, and other eco-friendly fabrics, but Patagonia also repairs and resells (at a discount) used items from seasons past – check out Worn Wear.
Founder Yvon Chouinard has set the standard for corporate citizenship. Patagonia is the force behind 1% For The Planet, donating 1% of profits to environmental causes and building a movement of companies who today do the same.
Shop for Patagonia at:

13. naadam
Meet the world’s fairest and most sustainable cashmere clothing company. Naadam partners directly with herders high in the Gobi Desert. By going direct to the source, Naadam streamlines the supply chain, cuts out layers of cost, and in so doing offers fine Mongolian cashmere at accessible prices to you and fair wages to those in Mongolia’s herding communities. Even the goats are happy.

14. Opera Campi
Opera Campi was founded in Italy in 2017 to produce innovative clothing using bio-based fabrics that unite fashion and sustainability on a whole new level – natural futurism. Case in point, the brand’s proprietary hemp fabric, H-EMP, is laboratory-tested to deliver all the environmental benefits inherent in hemp (grows rapidly without the need for pesticides or insecticides) but eliminates any wrinkles or coarseness long associated with hemp clothing.
Shop for Opera Campi at:

15. Everlane
If Gap and J. Crew had a sustainable love child, surely it would be Everlane. From basics to workwear, Everlane offers streamlined clothing that looks good and never seems to go out of style. Find items made of organic cotton, recycled wool, and more. Much of the collection is already sustainable, and Everlane has committed to achieving 100% organic cotton by 2023.
Shop for Everlane at:

16. United By Blue
Since its founding, United By Blue has been committed to making sustainable and ethical clothing for outdoor and everyday wear. Organic and recycled materials are what you’ll find across the full clothing line. Bonus: the company removes 1 pound of trash from oceans and waterways for every product you purchase.
Shop for United By Blue at:

17. Colorful Standard
Eco-fashion used to get a bad wrap for being drab, boring, beige. Colorful Standard showcases how bold colors and vivid tones can go hand0-in-hand with sustainable style. From underwear to loungewear to button-downs, and more, Colorful Standard utilizes organic cotton and merino wool and shows how multicolored sustainability can be. All production takes place in Portugal.
Shop for Colorful Standard at (get 20% OFF when you use the link below):

18. Norrona
Shop for Norrona at:

19. Houdini
Houdini makes technical sportswear employing a holistic sustainability philosophy that utilizes sustainable materials and is informed at the outset with a unique design philosophy. Every garment is scrutinized through the lens of whether it deserves existence. Some key questions asked: Will it last? Is it versatile? Will it age well? Is there an “end-of-life” solution for it?
World take note, this is precisely the kind of design ethos we need.
Shop for Houdini at:

20. Hiut
From its factory in rural Wales where this young company is bringing denim manufacturing back to the UK, Hiut has built a global cult following for its jeans. Maybe it’s because jeans are the only garment Hiut makes. Find organic cotton denim in multiple fits. Plus, all jeans come with a lifetime repair guarantee.
Shop for Hiut at:
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