5 Sustainable Living Trends And Discoveries This Week

1. Luxury Ocean plastic watch by tom ford

Recycled ocean plastic is receiving luxury treatment from Tom Ford. The braided strap on this beautiful timepiece is the latest twist on ocean plastics. We’ve yet to see luxury brands embrace the ocean plastics trend – the challenge of course being that it’s hard to convince consumers that recycled plastic is luxurious.

It will be interesting to see how other luxury brands respond. Will their runway models soon be taking trash baths too?

Let’s hope.

The price of ocean plastic luxury is $1000. The watch is available for pre-order.

2. sustainable watches by mondaine

I’ve written about stylish, sustainable watches, and this week I learned that venerable Swiss watcher maker Mondaine has a serious sustainability streak.  Last year, Mondaine started making all of its watches in a solar-powered factory in Basel.

The watch brand also handcrafts a growing collection of watches using renewable and sustainable materials, including bioplastic, recycled PET bottles, natural rubber, and cork.

Prices range from $175 – $225

3. Zero Plastic Waste Shampoo Bars by L’Oreal’s Garnier Brand

It’s amazing how quickly the impetus towards eliminating our civilization’s reliance on single-use plastic is accelerating. Many niche beauty brands make waterless and plastic-free shampoo and conditioner bars.

L’Oreal’s entrance into this market via its Garnier brand signals the permanence of this trend.

I’d guess we’re only a few years away from the complete demise of single-use plastic shampoo and conditioner bottles. Condensed bars are the future. Garnier is launching these products across Europe. I imagine they’ll make it to the U.S. soon too.

4. Fashionable, Sustainable performance Winter Wear by Holden

California-based Holden has made fashionable, sustainably-minded, outdoor performance wear for the unconventional adventure since its launch nearly 20 years. But in 2018, the brand underwent a transformation that gave it more edge, more “wow,” and more focus on tailoring its offering to women.

The Insulated Fish Tail Jacket (pictured) is made with 100% recycled Primaloft® insulation. I’d also like to see the outer shell made of sustainable materials (it’s made of a “Japanese material”). But I appreciate how sustainability elements are interwoven with fashion and performance to reach new audiences for sustainable living.

The jacket is priced at $825.

5. Humanrace skincare from pharrell williams

Last month, Pharrell Williams introduced Humanrace, a line of safe, sustainable, refillable skincare products – beginning with a cleanser, exfoliator, and moisturizer. The clean, minimalist tubes are made of 50% recycled plastic. They’re also intended to be kept and refilled when products run low.

Pharrell has just about the most beautiful skin of any middle-aged man alive. If he says it only takes about three minutes to use the full line, it’s probably wise to listen and do it. The products are formulated for use by everyone, men and women, essentially the entire human race.

Products run between $32 – $48. They sold out quickly upon release and are slated to be restocked on December 8.